General information

At JungleTrail (“we”, “us”, “our”), we value your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, and protect your information when you visit our website jungletrail.in (“Site”). By accessing or using our Site, you consent to the collection and use of your information as described in this policy.

Information We Collect

We collect the following types of information:

• Personal Data: This may include your name, email address, phone number, and any other information you provide to us directly through forms, sign-ups, or other interactions.
• Usage Data: This includes information about how you interact with our Site, such as your IP address, device information, browser type, and pages visited.
• Tracking Technologies: We use cookies, web beacons, and similar technologies (e.g., Google Tag, Meta Pixel, Microsoft Clarity) to track user behaviour on our Site for advertising and analytics purposes.

Collecting personal information
We may collect, store and use the following kinds of personal information:

(a) information that you provide to us for the purpose of subscribing to our email notifications and/or newsletters (including your name and email address);

(b) information contained in or relating to any communication that you send to us or send through our website (including the communication content and metadata associated with the communication)

(c) any other personal information that you choose to send to us.

(d) Any Personal data may it be e-mail address, phone number or any other contact information submitted by users in the course of inquiries. Such information shall only be used for the purpose and in relation to the nature of inquiries.

(e) Before you disclose to us the personal information of another person, you must obtain that person’s consent to both the disclosure and the processing of that personal information in accordance with this policy.

Cookies

Cookies are small text files that will be saved on your disk, storing certain settings and data so that your browser can interact with our system. A cookie usually contains the name of the domain from which the cookie data has been sent, as well as information about the age of the cookie and an alphanumeric identifier.

Cookies will enable our systems to recognize your device and remember your preferred settings. As soon as you access our platform, a cookie will be transferred to your computer’s hard drive. These cookies will help us improve our website and offer you a better service that is more tailored to your needs. If you return to our website, cookies will enable us to recognize your computer or (mobile) device and:

Save information about your preferred activities on our website so that we can tailor it to your personal interests; and

Accelerate our response to your enquiries.

As we use third-party services that help make our website more interesting for you, cookies from our partners (third-party providers) will also be saved on your hard drive when you visit our website. These cookies will be automatically deleted after a set period.

               Use of Your Personal Data

To provide and maintain our Service, designing custom tours as per your inquiries.

To contact you: To contact you by email, phone calls, SMS or other equivalent forms of electronic communication.

To provide you with news, special offers, general information about other goods, services, events which we offer that are similar to those that you have already purchased or enquired with us.

For other purposes, we may use your information for other purposes such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns and to evaluate and improve our Service, Products, Marketing and Your Experience.

              Transfer of Your Personal Data

Your information, including Personal Data, is processed at Our operating offices and in any other places where the parties involved in the processing are located. This means that this information may be transferred to – and maintained on – computers located outside of your State, Province, Country or other Government jurisdiction where the data protection laws may differ than those from Your Jurisdiction.

Security of personal information
We will take reasonable technical and organisational precautions to prevent the loss, misuse or alteration of your personal information.
We will store all the personal information you provide on our secure (password- and firewall-protected) servers.

Integration of third-party services

Our website features content and services from other providers (e.g. statistical services for the analysis of website usage and visits). In order for this data to be accessed and displayed in your browser, your IP address will have to be sent to the third-party providers.

Although we try to limit our range of third-party content and services to those offered by providers who only need your IP address to deliver content, or those who even work with anonymized IP addresses, we have no control over the storage of your IP address. More information on our third-party providers can be found in this privacy statement.

Facebook Pixel

Nature and scope of processing

We use Facebook Pixel, a service provided by Meta Platforms to create custom audiences, i.e. to segment groups of website visitors, and to determine conversion rates and then optimize them. In particular, this will happen if you interact with any advertisements, we display via Meta.

Retention period

We have no control over the amount of time for which the processed data will be stored; this will be determined by Meta Platforms. You can find more information in Meta’s privacy policy: https://www.facebook.com/privacy/explanation.

Google Analytics

Nature and scope of processing

We use Google Analytics, a service provided by Google, that enables the statistical evaluation of our website. For example, this includes the number of website views, the sub-pages visited on our website and the amount of time spent on our website.

Google Analytics uses cookies and other browser-based technologies to analyze user behavior and recognize users. Google Analytics collects first-party cookies, data related to the device/browser, IP address (when collecting data, Google Analytics 4 does not log or store IP addresses), and on-site/app activities to measure and report statistics about user interactions on the websites and/or apps that use Google Analytics.

Google uses Google Analytics data to provide the Google Analytics measurement service to customers. Identifiers such as cookies and app instance IDs are used to measure user interactions with a customer’s sites and/or apps, while IP addresses are used to provide and protect the security of the service, and to give the customer a sense of where in the world their users come from. Retention period

Although Google Analytics plants a permanent cookie on your web browser to identify you as a unique user the next time you visit this site, the cookie cannot be used by anyone but Google. Google’s ability to use and share information collected by Google Analytics about your visits to this site is restricted by the Google Analytics Terms of Use and the Google Privacy Policy. You can prevent Google Analytics from recognising you on return visits to this site by disabling cookies on your browser.

We have no control over the amount of time for which the processed data will be stored; this will be determined by Google. You can find more information in Google’s privacy policy: https://policies.google.com/privacy.

Google Tag Manager

Nature and scope of processing

We use the Google Tag Manager, which is provided by Google. The Google Tag Manager is used to manage website tags via an interface and enables us to control the precise integration of services on our website.

This allows us to flexibly integrate additional services, in order to evaluate user access to our website.

Retention period

We have no control over the amount of time for which the processed data will be stored; this will be determined by Google. You can find more information in the privacy policy for the Google Tag Manager: https://marketingplatform.google.com/about/analytics/tag-manager/use-policy/.

MICROSOFT CLARITY

We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement

How Microsoft Clarity Enhances Your Experience
We use Microsoft Clarity to gain insights into how visitors interact with the website. This tool assists in understanding user engagement through heatmaps, session recordings, and analytics, ensuring improvements are made to enhance the user experience while maintaining the highest standards of privacy.

Visitor Behaviour Insights
Clarity’s heatmaps and session recordings are invaluable for understanding how visitors engage with JosephMatino.com. For example, heatmaps have shown that articles on WordPress security are particularly popular, which led to expanding these sections with more detailed content and interactive elements, increasing user engagement and time spent on those pages.

Content and Layout Optimization
Based on insights from Clarity, we regularly refine the website’s content and layout. A specific example includes restructuring the navigation menu. Data showed that users often look for tutorial content shortly after accessing introductory articles, so we placed tutorials more prominently, enhancing user flow and decreasing bounce rates.

Enhanced Navigation
By analyzing user paths on the site, we’ve made targeted improvements. For instance, many users searched for contact information after visiting the ‘About’ page, prompting us to add a direct link to the ‘Contact’ form on that page. This small adjustment improved user satisfaction by making important information more accessible.

SEO and Visibility Improvement
The continuous updates driven by Clarity data not only cater to user needs but also improve search engine optimization (SEO). For example, optimizing headings and layouts based on user interaction data has led to better search engine rankings, increasing site visibility and traffic.

Privacy and Data Protection Measures

Anonymized Data Collection: Microsoft Clarity collects anonymized data to avoid personally identifying users. This data includes page visit durations, interaction times, and click patterns.

Masking Sensitive Information: Clarity automatically obscures sensitive information such as personal data, payment details, or passwords during session recordings to protect user privacy.

Zoho CRM

To enhance our customer service and manage interactions with our users, we use Zoho CRM, a customer relationship management software provided by Zoho Corporation. Zoho CRM helps us track inquiries, manage customer information, and deliver more personalized services.

Zoho CRM stores your personal data on secure servers. By using our services, you acknowledge and consent to the processing and storage of your data by Zoho Corporation as per their terms of service and privacy policy.

For more information on how Zoho handles your personal data, please refer to Zoho’s Privacy Policy: https://www.zoho.com/privacy.html

How Zoho CRM Uses Your Data

Zoho CRM helps us organize, store, and manage the information you provide. This allows us to:

Respond to your inquiries and provide customer support.

Track the progress of customer requests and follow up as necessary.

Personalize communications, offers, and services based on your needs and interests.

Ensure a seamless customer experience through integrated tools.

Newsletter

       If you give your consent, you can subscribe to our newsletter so that we can inform you    
about our latest offers that may be of interest to you.

You may always withdraw your consent to the newsletter and unsubscribe at any time. You can withdraw your consent by clicking on the link provided in each newsletter, by writing to info@jungletrail.in {we need our email address here}

Transfer of Your Personal Data

Your information, including Personal Data, is processed at Our operating offices and in any other places where the parties involved in the processing are located. This means that this information may be transferred to – and maintained on – computers located outside of your State, Province, Country or other Government jurisdiction where the data protection laws may differ than those from Your Jurisdiction.

Disclosure of your personal data

Your personal data will be shared with third parties if we are authorized or obliged to disclose your data in accordance with legal provisions and/or an administrative order or court order. In particular, this may involve the provision of information for the purposes of prosecuting a crime, averting danger or enforcing intellectual property rights.

Retention of personal data

We will delete your personal data as soon as it no longer has to be stored for the purpose for which it was originally collected and as soon as the statutory retention periods have expired.

We will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our Services, or We are legally obligated to retain this data for longer period of time.

Changes to This Privacy Policy

• We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any changes will be posted on this page with an updated “Effective Date.” We encourage you to review this Privacy Policy periodically.

By using our website and making bookings through our platform, you consent to the terms of this Privacy Policy and the collection, use, and disclosure of your information as described herein.